TRIBE, a daring and design-focused hotel brand from Accor, is thrilled to celebrate a significant milestone—its global portfolio now includes 20 hotels. Every TRIBE location reflects the spirit of modern living, providing smart, stylish environments that foster social connections. With more than 40 hotels in the pipeline, TRIBE’s expansion is just getting started, demonstrating that contemporary hospitality can blend exceptional quality with accessibility.

“Reaching 20 TRIBE hotels is just the beginning of our journey to redefine modern hospitality,” said Jean-Yves Minet, Global Brand President, Midscale & Economy at Accor. “TRIBE hotels are design-led spaces that are smart, stylish and comfortable, providing everything that guests need and nothing they don’t. Our designers focus on the things that really matter, creating vibrant and functional places to work, play, or relax, all at a great price. As we continue to grow, our focus remains on delivering innovative experiences, ensuring that TRIBE continues to embody contemporary living for modern travellers around the world.”

Striking a balance between standardisation and personalisation, the lifestyle hotel segment is experiencing rapid growth across the globe, catering to the desires of today’s travellers who are looking for distinctive and creative experiences.

“Accor recognised the growing demand for lifestyle-based hospitality and TRIBE more than delivers on this, providing investors and owners an appealing and modern offering for hotel development,” said Camil Yazbeck, Global Chief Development Officer, Premium, Midscale & Economy Division, Accor. “By blending local vibrancy with strong design credentials, TRIBE has carved out a distinctive space that attracts both travellers and locals seeking social experiences and stylish design. For partners and owners, TRIBE offers ADR premiums and optimised space planning, resulting in high GOP margins and ultimately increasing return on equity. Furthermore, TRIBE is also well-suited for hotel conversion opportunities, which supports Accor’s and our partners’ commitments to responsible growth and sustainable hotel development.”

Below, some of the flagship addresses within the brand’s rapidly expanding network are spotlighted:

TRIBE Medellín, Colombia
The essence of Medellín’s vibrant culture is captured at TRIBE Medellín through its bold, modern design and functional, stylish spaces. Located in one of the city’s most dynamic neighbourhoods, the hotel offers guests an ideal base to explore the local arts scene, nightlife, and hotspots. Emphasis is placed on what truly matters—well-designed rooms, engaging communal areas, and an atmosphere that fosters connection. From enjoying a morning coffee on the rooftop terrace to socialising in the lobby lounge, guests are immersed in the spirit of Medellín, enhanced by TRIBE’s polished and unpretentious hospitality.

TRIBE Paris Clichy, France
Located in the lively Clichy neighbourhood, TRIBE Paris Clichy introduces a fresh urban experience, offering a stylish and comfortable retreat. The minimalist rooms, bathed in natural light, highlight the hotel’s focus on comfort and simplicity, ideal for both business and leisure travellers. The Social Hub serves as a versatile space for working, relaxing, or socialising, while the Tiki-inspired rooftop bar offers stunning views of Paris’s iconic landmarks, including the Eiffel Tower and Sacré-Cœur, making it the perfect setting for enjoying cocktails while taking in the city’s energy.

TRIBE Lyon Croix Rousse, France
TRIBE Lyon Croix Rousse, nestled in the artistic district of Lyon and surrounded by tranquil green spaces, offers a perfect blend of comfortable simplicity and curated design. The bright rooms feature natural daylight, stylish interiors, and well-equipped bathrooms, complemented by uplifting views that avoid unnecessary embellishments. The hotel’s flexible meeting space, complete with modern technology and an adjoining 120m² terrace, is ideal for both business and private events, accommodating up to 50 guests. The 24-hour Social Hub offers areas to work, relax, or enjoy coffee, cocktails, and all-day bites, while the in-house TRIBE Table serves Italian-Mediterranean dishes with a focus on sustainability and local flavours.

TRIBE Düsseldorf, Germany
TRIBE Düsseldorf, located in the heart of the city near the train station, is the prime address for the fashion and art scene in Western Germany. The hotel’s urban design creates dynamic spaces that transition easily from informal meetings to casual meals or relaxed social gatherings. Rooms are flooded with natural light and feature premium amenities like Chromecast, Kevin Murphy products, and steamers. Inspired by California’s laid-back vibe, the Social Hub serves as a multifunctional space for work or relaxation, with 24-hour Grab & Go options. TRIBE Table offers a gourmet, plant-based menu, and the TRIBE Bar serves craft beers, signature cocktails, and wines. Guests can stay fit in the Nohrd-equipped gym, while the hotel also provides four naturally lit meeting rooms and an event hall for up to 120 guests.

TRIBE Baden-Baden, Germany
Just a four-minute walk from the picturesque Old Town and opposite the famous Caracalla Spa, TRIBE Baden-Baden seamlessly blends contemporary design with curated comfort. Rooms feature natural light, 50-inch smart TVs, fast WiFi, and well-stocked bathrooms, providing everything needed for a relaxed stay. The in-house chefs offer fresh meals, snacks, and drinks, available to enjoy in the lounge, to-go, or in-room. TRIBE Table serves specialty coffee and breakfast in a laid-back lounge atmosphere, while the sunlit private gym opens onto a terrace and provides state-of-the-art equipment for round-the-clock use.

TRIBE Budapest Stadium, Hungary
The first TRIBE hotel in Hungary, TRIBE Budapest Stadium is ideally located for those attending events and sports matches at Groupama Arena and MVM Dome. With 166 thoughtfully designed rooms, including TRIBE MAX Suites, each space merges practicality and aesthetics. The Cloud IX Skybar offers panoramic views of the city, making it an ideal venue for social gatherings. The flexible dining options and open kitchen create a lively yet sophisticated atmosphere where guests can unwind and connect.

TRIBE Riga City Centre, Latvia
TRIBE Riga City Centre reflects the eclectic, creative vibe of Latvia’s capital, blending modern design with a sense of heritage in a beautifully restored historic building. The hotel offers smartly designed rooms, vibrant social spaces, and a 24-hour gym—all at a fair price. With its central location, it’s the perfect base for exploring Riga’s rich culture, and every detail is designed to meet the needs of today’s travellers.

TRIBE London Canary Wharf, United Kingdom
TRIBE London Canary Wharf redefines modern hospitality with intelligent design and sleek interiors. Located in one of London’s most iconic districts, the hotel offers a fresh, functional space for guests to work, relax, and socialise. The hotel’s bold design features co-working spaces, smart rooms, and a café that transitions from day to night, catering to the needs of modern travellers. Guests appreciate the high-end feel, thoughtfully curated amenities, and a polished experience that balances comfort and contemporary style.

TRIBE Manchester Airport, United Kingdom
TRIBE Manchester Airport offers a stylish and comfortable retreat for travellers at the gateway to Britain’s vibrant city of Manchester. Rooms feature floor-to-ceiling windows, tasteful interiors, and well-equipped bathrooms. The Social Hub serves as the heart of the hotel, offering areas for work, relaxation, and socialising over coffee or cocktails. TRIBE Table takes inspiration from Italian terraces, offering hand-stretched pizzas, artisan pastas, and small plates, paired with selected wines. The 24-hour fitness studio and dynamic spaces for gatherings make the hotel a perfect choice for both leisure and business travellers.

TRIBE Living Bangkok Sukhumvit 39, Thailand
Located in the lively Sukhumvit district, TRIBE Living Bangkok Sukhumvit 39 caters to those seeking more from their stay—without the excess. The hotel features dynamic co-working areas and a 24-hour fitness centre, offering everything modern travellers value. The standout Taco Hachi rooftop bar on the 27th floor maximises stunning views of Bangkok’s skyline, creating a relaxed space for sunset cocktails or evening gatherings.

With 20 hotels now operational and more than 40 under development, TRIBE is set to redefine the hospitality landscape with its unapologetically modern approach. Each TRIBE address brings the brand’s vision to life, offering intelligent, functional spaces that celebrate individuality, creativity, and connection. As the brand continues to grow, TRIBE remains committed to delivering exceptional experiences, proving that high-quality design, comfort, and value can coexist seamlessly. The journey has just begun, and TRIBE invites discerning travellers to explore a world of bold, design-driven hospitality.